New York Auto Show Poster Gallery

124 Years of Campaigns, Colors and Cars

Over 120 years ago, a small group of New York motorcar retailers joined forces to bring their automobiles together under one roof. They called it the New York Auto Show and created a poster to promote their new event.

Since then, the New York Auto Show poster has grown in importance and has celebrated speed, sophistication, and sometimes even mythical gods. In the post-war era, the Show poster often looked to the future and always championed the artistic styles of the day.